Boat Lift Case Study

Dramatically increase organic traffic and drive leads

Page 1 On Local Search - Top SEO Company

The Problem:

After having worked with another Web Design & SEO digital marketing company, IMM Boat Lifts still failed to gain the results they hoped for. With a lot of competition in the area, their hopes of getting customers had started to dwindle. They came to PinPoint Local to dramatically increase their organic traffic and drive leads. After a consultation, we started to plan our next steps to get IMM Boat Lifts to the forefront of customers attention.

The Solution:

We improved their online lead funnel and other landing pages. Overhauled crucial aspects on their website and launched a targeted content marketing strategy. We also built a contractor locator onto their website to ensure no business was lost. We continue to monitor and update the website in order to maintain the highest quality of online presence. IMM Boat Lifts continue to sit in the local pack (top 3) in search engines.

google seach showing the effects of a well planned seo campaign with IMM boat lifts in page number 1

Powered by PinPoint Local

At PinPoint Local we continue to increase our services. We have specialists that are able to create a more powerful online presence for your digital marketing needs. Instead of worrying about where the traffic is coming from, companies like IMM Boat Lifts can now focus on their work, now that it is pouring in.

Homepage of IMM boat lifts shows a beautil design and optimised website

Here's what Steven has to say:

"Our online presence was a disaster. We hired a company to build us a new website. We ended up with a dysfunctional site that didn't get the online traction we needed. This prompted us to look for a local SEO agency that could help us.

Having invested in a website the previous year, we were skeptical about redoing our site. It turned out that having faith in the expertise of PinPoint Local was a great decision. We've been crazy busy and continue to gain rankings nationally and internationally. Now, we get our leads from customers as well as contractors.

We've added a contractor locator form to our website. This helps us redirect the end-client leads to a contractor who can install our boat lifts. Simple improvements like this have resolved a lot of bottlenecks. It's a win-win situation for us."

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We have a large range of services that can be tailored to your needs. Contact our team today to get a start on your project.